Privacy Policy

Welcome to Buttersquash (https://buttersquash.in/) — we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains what information we collect, how we use it, how we protect it, and your choices.

1. Information We Collect

• Personal information you provide: name, email address, phone number, billing/shipping address, account username and password, and other information you supply when you register, place an order, subscribe to newsletters, contact customer support, or otherwise interact with us.
• Transactional information: order details, payment method (payment details are processed by third-party payment processors — see below), invoices, shipping and returns data.
• Technical & usage data: IP address, device information, browser type and version, operating system, referring pages, pages visited on our site, timestamps, and other diagnostic & usage data collected automatically via cookies and similar technologies.
• Marketing & communications preferences: whether you opted in to receive promotional messages and how you prefer to be contacted.

2. How We Collect Information

• Directly from you when you provide it (e.g., account signup, order placement, form submissions).
• Automatically when you use our website (via cookies, web beacons, analytics tools).
• From third parties, such as payment processors, delivery partners, or marketing service providers when needed to deliver services to you.

3. How We Use Your Information

We use collected information for purposes including:

• Processing and fulfilling orders, managing returns and refunds, and communicating order status.
• Providing customer support and responding to your inquiries.
• Improving, personalizing, and operating our website and services.
• Sending transactional messages (order confirmations, shipping updates) and, if you opt in, promotional communications about products, offers, or updates.
• Fraud detection, security, and compliance with legal obligations.
• Analyzing site usage and performance using analytics tools.

4. Sharing & Disclosure

We may share your information with:

• Service providers: payment processors, delivery/shipping partners, hosting providers, analytics and marketing platforms who help us operate the site and fulfill orders.
• Legal & safety: when required by law, to respond to legal processes, to protect rights, property or safety, or to prevent fraud or illegal activity.
• Business transfers: in connection with a merger, acquisition, reorganization, sale of company assets, or bankruptcy — where information may be transferred as part of that transaction.
• We do not sell your personal information to third parties for their own marketing purposes without your consent.

5. Cookies & Tracking Technologies

We use cookies and similar technologies to provide core site functionality, remember your preferences, analyze site usage, and support our marketing efforts. Cookies may be:

• Essential cookies: required for site functionality (cart, login).
• Performance & analytics cookies: to understand how the site is used and measure performance.
• Advertising/targeting cookies: to deliver more relevant ads if you opt into such tracking.

Most browsers allow you to control cookies through settings. Disabling certain cookies may affect site functionality.

6. Third-Party Services & Links

Our site may contain links to third-party websites and we may use third-party services (for payments, analytics, advertising, etc.). These third parties have their own privacy policies and practices. We encourage you to review their policies — we are not responsible for their practices.

7. Payment Processing

Payments are processed through trusted third-party payment processors (for example: Razorpay, PayPal, Stripe, or other gateways). We do not store your full payment card details on our servers. Payment processors collect and process payment data according to their privacy policies.

8. Security

We implement reasonable administrative, technical, and physical measures to protect personal information. While we strive to protect your data, no method of transmission or storage on the internet is 100% secure — absolute security cannot be guaranteed.

9. Data Retention

We retain personal information as long as necessary to provide services, comply with legal obligations, resolve disputes, and enforce our agreements. Retention periods depend on the type of data and applicable laws.

10. Your Rights & Choices

Depending on your jurisdiction, you may have rights including:

• The right to access the personal information we hold about you.
• The right to correct or update inaccurate information.
• The right to request deletion of your personal data (subject to legal exceptions and our need to retain certain information for business or legal reasons).
• The right to opt out of marketing communications at any time (links to unsubscribe are included in marketing emails).

To exercise these rights, contact us at: [info@buttersquash.in]. We may ask to verify your identity before fulfilling requests.

11. International Transfers

If you are accessing the site from outside India, your information may be transferred to, stored, and processed in India or other countries where our service providers operate. By using the site, you consent to such transfers.

12. Children’s Privacy

Our website is not intended for children under 13 (or other minimum age applicable in your jurisdiction). We do not knowingly collect personal information from children. If you believe a child has provided us personal data, contact us and we will take steps to delete it.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make changes, we will revise the Effective date above and, where appropriate, notify you. Continued use of the site after changes constitutes acceptance of the updated policy.

14. Contact Us